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Market Intelligence Audit
To help us maximize our time together, please submit the form below so we can make sure to address your needs and wants!
Contact details
Gathering Market Intelligence
Measuring Success
Organizational Goals
Email Address
First Name
Last Name
Job Title
Company
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How do you currently gather market intelligence for your business? Mark all that apply.
Internal research person or team
External consultants or agencies
Software tools and platforms
Industry reports and publications
Talking to our clients
Other
What unbiased sources do you incorporate into your market intelligence processes, or does your data come strictly from your own data and your carrier/broker?
How often is market intelligence data updated in your organization?
Weekly
Monthly
Quarterly
Annually
Other
Do you have a dedicated team or individual responsible for market intelligence?
No
Yes, dedicated team
Yes, individual
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How do you evaluate the effectiveness of your market intelligence? Mark all that apply.
Key Performance Indicators (KPIs)
Return on Investment (ROI)
Business decisions made
Other
To what extent does your current market intelligence influence strategic business planning?
Extensively
Moderately
Minimally
Not at all
What specific areas of market intelligence are most valuable to your company?
Current news and trends
Forecasts
Industry outlook
Other
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How do you disseminate market intelligence information within your organization? Mark all that apply.
Regular reports
Internal meetings or presentations
Dedicated internal communication channels
Other
Does your organization use tools like PowerBI, Tableau, etc?
Yes
No
What improvements would you like to see in your market intelligence processes?
What types of business challenges led you to reach out to FTR?
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Thanks for submitting the form. We are excited to review your information and work with you to increase your market intelligence expertise!
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